Cape Town, 1 December 2009: Century City is the new centre of Cape Town. This is according to residents, businessmen and retailers in the buzzing hub that once the highway infrastructures are complete, will be 7 minutes from the CBD and the V&A Waterfront, and less than 15 km from the airport and Northern Suburbs. Location from a business stance is one of the main reasons that the luxury iconic Crystal Towers Hotel & Spa has been built in this area which is destined to become Cape Town’s answer to the trendy Melrose Arch business precinct in Johannesburg.

Century City is a prime example of vertical integration of business, leisure and lifestyle which played an important role in African Prides’ decision to locate its latest iconic property.  Housing 220,000 square metres of prime office space and 3,500 residential properties, with approximately 35, 000 people working at Century City on a daily basis, and over 21 million feet passing through the shopping precinct on an annual basis, Crystal Towers Hotel & Spa is ideally placed to capture significant attention.

“The Century City project has proven that a central business district doesn’t necessarily need to be located in the middle of a city,” said Arthur Gillis, CEO, African Pride Hotels, “High end national and international businesses have set up in this area, creating a demand not only for luxury accommodation but for conferencing and meeting facilities that are slick and state of the art.”

Business trips are a part of the weekly routine for many people throughout the country. This hotel is aimed primarily at the high-end business traveler from both an individual and conferencing perspective with services and facilities which are tailored around this market’s needs.

Crystal Towers Hotel & Spa offers conferencing facilities that will establish it as a fully fledged convention centre. These amenities are equipped to hold conferences and meetings tailored to the needs of clients of all sizes, be it a board meeting, a product launch or strategic training session. The conference centre offers 9 exquisitely furnished, fully air-conditioned private boardrooms that can accommodate between 12 and 20 delegates, with full access to state of the art audio and visual equipment and complimentary WIFI. The large conference room is capable of being customised with capacity to host up to 300 delegates.

Crystal Towers Hotel & Spa is now open, so come experience this new iconic luxury hotel.

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